Wednesday, 11 March 2015

Evaluation Question 7 - Looking Back At Your Preliminary Task , What Do You Feel You Have Learnt In The Progression From Your Prelim to The Full Product ?

Evaluation Question 7

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Evaluation Question 6

Evaluation Question 5


In our title sequence we had the main actor, who was myself, and I played the Male teenage protagonist who ran away from home due to domestic abuse from his farther. We also have a background actor, who is Lloyd.The story line and genre is very interesting yet it is also a story people can relate to, because there are so many people in these situations or know someone who is or was.  The genre is catching for our target audience because  it's realistic and intense as we focus on a strong but depressing situation of homeless and abuse . The location were chosen because it shows the transition from a rural area , to the suburbs and then to central London, which shows the extent the character is willing to go to get away from this abuse. We filmed in Trafalgar square to show him out of his comfort zone and to create a time-lapse.

The rough cut feedback gave us a lot of criticism so we had a lot of work given. We took this constructive criticism and used it to improve our title sequence.  We had to remove a scene where the water bottle turns switches to the fathers hand, but had to get rid of it, due to the fact the viewers didn't think it made sense.  I feel this feedback allowed us to become aware of every single imperfection in title sequence and allowed us to improve them.

We managed to advertise our film and try to grab attention of our target audience via social media, due to the fact that most of our target audience use social media. We made a Facebook page created by myself, to grab attention of people who would be interested in our film and also allowed us to advertise our film for free and to link it to our title sequence on vimeo.  I also created a sound cloud to promote the soundtrack produced by myself and Lloyd, because a lot of people in our target audience range use apps such as this.





Evaluation Question 6 - What Have You Learnt About Technologies Form The Product ?

Evaluation Question 4

Evaluation Question 3

Evaluation Question 2

Evaluation Question 5 - How Did You Attract Your Audience ?

We think the conventions of our title sequence appeal to our target audience as we tend to focus on the certain aspects.In the start of the movie we wanted to make sure that the bedroom looked as if it was a male teenagers bedroom.We had books to show he was in education and enjoyed reading .We also didn't put any electrical items minus his phone , as he is abused.

We had 2 actors , Yung Lolo who was the Male teenager  who ran away and we had a background actor who goes by the name Lloyd , Who will later befriend Lolo.The story line is very intriguing for the audience . The genre again is interesting for the audience . The genre is interesting for our audience because  it's a more thoughtful and intense than most teen films , as we focus on a serious matter of homeless and abuse . The location were chosen because we wanted be adventurous and wanted to show the distance travelled by Yung Lolo , this why our shots went from a rural area , the suburban estate  and then to central London . We filmed in Trafalgar square as we introduced our second character here but never actually showed him as a main character and this allowed us to film the time lapse as it flowed well with  the storyline and it is also allowed due to film a successful time lapse  .These Locations allow children from London to relate and may want to how the iconic city they live in made it to the big screen .The Title 'The Run' , has a ambiguous sense , which will make the audience want intrigued and it also implies action. Lolo Productions and Group 16 studies , these are production companies that specialise in Teen Drama films so hopefully they will recognise these two companies .

The rough cut feedback did give us a lot of things to work on , we took this criticism and used it in a constructive manner to improve our film.We had to remove one scene where the water bottle turns into a alcohol bottle in the father's hand .However this made the film more confusing as we did not have another reference to this man , so taking it out was the better option here . This feedback helped and it made us become aware of the miniature details that can make sections of the title sequence improve our camerawork and editing .

As should be obvious we have come to our gathering of people by distinctive manifestations of media, for example, Facebook occasions, tabloid article, YouTube and so forth. These are only a couple of the media ways that we could achieve our group of onlookers by speculation what they do most, for example, going on YouTube, staring at the TV or  simply wandering the web.Also we used sound cloud to promote the soundtrack produced by upcoming producers Ketchup on Bun . 

Our wider audience , would be adults who were interested in other youth Dramas such as Kidulthood .These people are referred to as ' urban adults', this due to the fact we are discussing a serious matter which is homelessness and adults may want to be informed on such a serious issue . 


After the cinema screening that happened at the screen in angel  , we questioned pupils and staff on did the title sequence appeal to them and the main response given was  through the music we created on garageband, it it assisted our story-line by showing us the mood of the teenager and how he felt  about running away from home. The time-lapse was also enjoyed by many , they thought it was unique, as we successfully showed the transition of light to dark through this , this was not tried by any other group .Although they thought the camera work at the end was rather shaky , this could have been improved  . The editing the audience also thought that it was fluid and it all came together and the titles also fitted in well into the title sequence.




This Location is known as Trafalgar Square, this is a well known location for teenagers who live in London , as they have probably visited here before , or at least know of it . It helps make the Film more realistic as this an actual place for a actual problem .  

This is the scene with our young Male Protagonist , he can be related to as he comes from  a working class background and doesn't appear ro be well of , this makes us more sympathetic and gravitate towards him more ,as he is less well of  , therefore we like him as we learn how well off we have it compared to him. 




This was the shot that took , due to that fact it made our film not flow and created too much confusion as there is no other reference to the father .Therefore we took this out to avoid conversion . 



Evaluation Question 4 - Who would be the audience for your product ?

Evaluation Question 3 - What Institution might distribute your product & why?

Evaluation Question 1

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Evaluation Question 2 - How does your media product represent particular Groups ?


Question 2

Evaluation: Question 7

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Evaluation Question 1 - In what ways does your media product use , develop or challenge codes & conventions of Real Media products ?

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Evaluation: Question 6

Evaluation: Question 5 How did you attract/address your audience? Draft

Our general target audience was teenagers and urban adults. These are the general target audience for a youth drama.

The aspects of our opening title would appeal to our target audience because we use very dramatic music and our main title sequence is very relatable to the youth society of today, as we know from the conventions from youth dramas that are released in latest years. In our mise en scene we used very generic teenager settings, such as the bedroom of the child, and the streets to show homelessness. We also used the streets of London that we usually see in generic youth dramas. We had books and the wallet as a close up in the title sequence. We shot him running away and this would attract our audience of teenagers. The style of our titles would allow attract our target audience because they're very professional and simple. They would attract our wider audience of urban adults.

We only had 1 actor which was the main actor in the movie which was running away from home and we showed how alone and homeless he is, especially in the time lapse. If we had enough time to do a trailer for our title sequence, it would attract a lot of teenagers and adults to our project. The sub-genre of our title sequence isn't a funny film but dark and intense like most of teen dramas that you see in the film industry and it relates to the newspaper. The location was chosen because it shows the process and the story of the main character running away from home, from the rural area to the urban central London. This would appeal to our target audience because we used well known locations such as Trafalgar Square and Piccadilly Circus. 

In our rough cut feedback did give us a lot of feedback, and a lot criticism and it made our movie a lot better because of it. There were a couple of shots that we had to delete because it wouldn't have made sense in the title sequence,we had to delete the alcohol bottle shot and we had to shorten the timelapse to not bore the audience. We wanted to include a vodka bottle to show the reason why he was running away however it should make sense in the end. With the feedback it made us concentrate on the little details such as the music of our title sequence, we kept having to change it to make it more dramatic and more appropriate. When our target audience saw the title sequence they were not very impressed because our rough cut was 17 minutes long and completely unedited, they thought it was boring and unfinished because it was just the clips chunked together and they were not edited at all with out any effects.The rough cut appealed to our audience because when they gave there feedback they said that they would watch it if it was properly edited and gave a clear message however at the time, it didn't give a clear message. They mentioned in the final draft of our film, that they really liked it, because the shots were very creative and it really creates sympathy for the main character, this shows that our title sequence attracts our target.
In the pictures below we made some changes to our title sequence by doing other moving shots and in the first picture of Trafalgar square that was filmed on an IPhone that we shot to make the audience understand more of the storyline.














This alcohol bottle shot that we deleted to make the video flow more.











After the cinema event that happened in our college, we asked pupils and staff how did the title sequence appealed to them and they all mainly said through the music we created on garageband, it really helped the storyline come alive and show us clearly how the boy is feeling about running away from home. They really enjoyed the timelapse, they thought it was very original and not many people have done that before and they would we did it successfully. However they did think the camera was a little shaky in some place and those places could be improved. The editing the audience also thought that it was fluid and it all came together and the titles also fitted in well into the title sequence.

This our feedback that received when we presented our idea for this title sequence.




As you can see that we have reached our target audience through by different forms of media such as; Facebook page, Vimeo and soundcloud. 


This is the Vimeo video that was shared on the platform by the college.

















Our Vimeo video that was displayed for our target audience.





























Evaluation: Question 4